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Blog - Amplify your voice

by:  AFY_Joe
Monday, December 22, 2008 at 12:50:00 PM EST

This holiday season, Swanson Broth (a subsidiary of Campbell Soup) decided to make a very sweet advertisement promoting their product. The ad features the story of a lesbian couple preparing their meal on Christmas Eve with their young son, and it was featured in The Advocate, who has many GLTBQ readers.

No problem, right? Well, not to the far-right gay-haters at the American Family Association. The organization, known for boycotting Disney, McDonalds and Hallmark for "embracing the homosexual agenda", sent out the following email blast:

Send an email to Campbell Soup Company President Douglas Conant. Tell him you want his company to stop supporting the gay agenda.

In the December, 2008 and January, 2009 issues, Campbell Soup Company bought two, two-page advertisements in the latest issues of the nation's largest homosexual magazine, "The Advocate." The ads promote their Swanson line of broth.

In one of the December ads, the Campbell Soup Company highlighted the lives of two lesbians with their son. The others feature New York City chefs. See the ads here.

Campbell Soup Company has openly begun helping homosexual activists push their agenda. Not only did the ads cost Campbell's a chunk of money, but they also sent a message that homosexual parents constitute a family and are worthy of support. They also gave their approval to the entire homosexual agenda.

What lovely holiday spirit, eh?

Fortunately, Campbell Soup is standing their ground, as company spokesperson Anthony Sanzio replied:
"We support all types of families, regardless of how they're defined, [and have done so] for more than 100 years," Sanzio offers. "We advertise in a variety of different media outlets that appeal to a broad spectrum of society. That's what we're doing here, and that's what we'll continue to do."

Bravo to Cambell Soup for standing up for human decency and against this ridiculous homophobic bigotry.

I, for one, am going to go buy a can of Campbell Soup and mail it to AFA headquarters, with a note telling them that I fully support Campbells and will continue to happily buy their products. Here's their mailing address, if you'd like to join in:

American Family Association
P. O. Drawer 2440
Tupelo, MS 38803


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Comments
 Even more reason to love my Campbell's tomato soup :)  I love it when I can be a consumer and not feel guilty.  
# Posted By AFY_Sarah | 12/23/08 01:44 AM | Report | Reply
A comment at Feministing (where this got linked on the front page):
Maybe if enough food companies make ads featuring gay and lesbian families, the AFA will boycott so many foods that they'll starve to death and then we won't have to worry about homophobes anymore?

# Posted By Culture_Warrior | 12/23/08 11:01 AM | Report | Reply
I hope that the AFA eventually comes to its senses and realizes that love makes a family. No matter how hokey it sounds, it's true.
# Posted By  JonSL | 12/30/08 12:32 AM | Report | Reply